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Ruchita

Let's Talk About Golden Ratio

Updated: Feb 7, 2019



Creating a good design is still a big question for the decade. There are endless debates, social media threats and in-person conversations for developing great designs. Even the ideal web page can be both functional and harmonious at the same time. During designing of web pages, using graphics, sometimes designers miss the crucial aspects of a perfect web page in spite of using attractive colours and navigational themes.


The viewers can find your design more interesting and pretty attractive just by underpinning the design of your website with the plainly natural order. As there is no one-size-fits-all approach for design, there is a concrete, mathematical approach that can help you get one step closer to creating amazing design experiences every time. It is referred to as the Golden Ratio or just an Expression of Perfection.









How to use Golden Ratio in your Design?


Now let's study and understand how you can use this divine Golden Ratio in your Graphic Design or Motion Graphic Designs, while using the Adobe After Effects, or other Designing Softwares.. Some ways to use Golden Ratio are:





Typography and Defining Hierarchy

Golden Ratio helps you to figure out the size of font you should use for heading and body copy on a website, landing page, blog post, or even print campaign.


Cropping and Resizing Images

While cropping any image, it is quite simple to identify the white spaces and cut them out. But the main concern while cropping the image for you is to balance the image after resizing it. The golden ratio can be used as a guide for the image composition.



Image Source: Google


Designing a Logo


While designing a new logo, you can easily make use of the golden ratio that helps in creating more proportionate design and shapes. Many popular logos follow the Golden Ratio, like Twitter, Apple, and Pepsi.



Image Credits: https://medium.com




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